This is a more personal blog and update than usual because on Friday a took a bold move and had my last day at Hugo & Cat where I've spent the last 2 years professionally. I did it so in the short term I can dedicate my time to The Fitzroy production and in the long run spend more time developing my film career.
Hugo & Cat are a digital creative agency specialising in content marketing, experience design and technology, underpinned by strategic planning. I worked as a Senior Producer predominately creating content for Nokia and I also worked across clients as and when needed. I got to work on some incredible projects, the highlight probably being getting to go to the Rio Carnival for a shoot on the ground breaking Nokia 808 handset with the 41MP camera where we shot everything with the phone. As part of the various assets we created the hero video directed by Chris Tozer, its one of the best pieces of work I've had the pleasure of producing.
Though its the people I'm really going to miss. There are some extremely inspiring people who I worked with, but more than that just really great people to know and spend time with. Its sad to think I won't be working with those people every day now, they are honestly as a group the best people I've ever had the pleasure of working with. I was truly torn as to whether leaving was the right thing to do. In the end, taking a leap and committing to the work on The Fitzroy and film work was the only way I was going to fully achieve my passion of working on features and forwarding my career. It came down to the fact The Fitzroy is the most exciting thing I've ever worked on, and unless I give it 100% commitment and energy I'll feel like I would have done the project a great diservice and the awesome people who backed the project on Kickstarter - many of which were very generous work colleagues of mine.
The next couple of months are going to be full on! We start shooting The Fitzroy in a matter of weeks, and though the big pieces of the puzzle are in place there is still an awful lot to do. Because of the extremely low budget nature of the piece, we don't have the luxury of throwing money at a problem to try and solve it - so things can sometimes take a bit more time. We have a on our side a fantastic script and a huge amount of support from people working on the project and across social media who love the idea. Which helps a lot!
Once The Fitzroy is shot, I'll then be juggling my time between freelance producing, developing our other Dresden Pictures projects in development as well as all the post-production, marketing and distribution plans we have for The Fitzroy. Its going to be ambitious but most of all very exciting!
One last thing...special mention to Kids Club! Going to miss you guys the most, you've been awesome and thanks for a brilliant send off on Friday, couldn't have asked for more.
(N.B. just realised Kids Club sounds a little odd out of context - so for those that don't know, all members of the kids club are adults!)